Back in January, I talked about how LinkedIn is a networking resource for writers.
Today, I’m going to talk specifically about one group for journalists that has a lot to offer if you’re in the journalism field.
The group is aptly called LinkedIn for Journalists. You request to be added, and will only be accepted if the staff can confirm, by reading your profile, that you are a journalist. So, it’s not only critical that you’re already on LinkedIn, but that also you have a comprehensive profile, and some connections.
The 40-minute training is valuable in that it shows you the additional features you’ll have with a premium LinkedIn membership and how those additional features can benefit your writing career. It isn’t a sales pitch, there’s nothing to purchase. By participating in the training, you receive a 1-year free upgrade to premium LinkedIn.
For the training, you use your phone for the audio and you sign in to your profile so you can see what the instructor is explaining. You’ll gain deeper search abilities with an upgraded account meaning you can search all LinkedIn members as a whole, or just in a few groups you belong to, you can search on relationship level to you, seniority level within a company, and so much more.
Think of the power you have to find the resources you need for an article you are researching if you’re able to search on any key word(s) you want and to any drilled down level you need. Here’s a sampling of the type of drilling down you can do to find resources (the categories with the ‘in’ badge are only available to premium members).
The next LinkedIn for Journalists training is October 3 at 1PM EST. You sign up by commenting on the discussion within the group with the headline “the next LinkedIn for Journalists training”. You’ll receive an email from the LinkedIn staff member who is running the training with all the details you need (and with an offer to share it with your editorial team members). The training is offered at least monthly, so don’t feel like you will miss out if you aren’t ready by Oct 3.
I’m still getting used to the new features, but my favorite is being able to see who has viewed my profile. I get to peek behind the curtain when I see these numbers now, and it’s fun!
So, it’s not as though you have to be a journalist to get the premium features, but if you are a journalist, you can be upgraded for free. There may be other opportunities for other categories of LinkedIn members to receive a similar opportunity, but I haven’t come across it yet.
Are you on LinkedIn yet?
Lisa J. Jackson is a New England-region journalist and a year-round chocolate and iced coffee lover. She is now enjoying the benefits of a premium LinkedIn membership. She writes fiction as Lisa Haselton, has an award-winning blog for book reviews and author interviews, and is on the staff of The Writer’s Chatroom. Connect with her on LinkedIn, Facebook, or Twitter.